
Professional Certification in Universal Color Psychology
Color Language
Speak color like a strategist, design with emotional precision & lead with measurable impact.



Professional Certification in Universal Color Psychology
Color Language
Speak color like a strategist, design with emotional precision & lead with measurable impact.


Ready to BECOME FLUENT IN COLOR? Choose your PROGRAM plan:
Pay in Full
$297
Full Access to Color Language
Program for 12 months
Worksheets, Templates & Interactive Quizzes
Real-World Case Studies
Integration of Color Theory, Color Psychology & Color Language
Digital Completion Certificate
BONUS 60 Minute Call With Michelle
BONUS Mailed Completion Certificate
Enter your bullet points here..


3 payments of
$99
Full Access to Color Language
Program for 12 months
Worksheets, Templates & Interactive Quizzes
Real-World Case Studies
Integration of Color Theory, Color Psychology & Color Language
Digital Completion Certificate
Enter your bullet points here..



"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

Here's the Problem...
Many professionals choose color based on intuition — not strategy. So their designs, brands, and spaces miss emotional alignment and measurable impact.
When color is misused, audience trust, engagement, and conversions suffer.
You might be “guessing” what color means instead of truly speaking it.
That cost is not just aesthetic - it's financial, relational, and strategic.
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With Color Language
, you’ll learn a proven system for decoding color’s psychology, applying it in real-world contexts, and measuring its effects.


YOU MAY ALREADY BE MAKING HUGE MISTAKES
Like Tropicana’s Iconic Juice Pack...
In 2009, Tropicana replaced its famous “orange-with-straw” carton with a minimalist glass-of-juice design — and lost 20% of its sales in just two months, costing around $30 million.
Consumers didn’t recognize their own orange juice.
The visual change disrupted emotional recognition.
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If your color strategy is wrong, you could literally make loyal customers “not see” your brand — and that costs millions.
even trained professionals are getting color wrong
Most Designers & Marketers Think They Understand Color...
They’ve studied color wheels, harmony, and maybe a course or two in art school.
But here’s the truth: Color theory alone isn’t enough.
It was built to teach aesthetics, not emotion. It explains how colors look together — not how they speak to the human brain.
That’s why even the most experienced professionals make color mistakes that cost engagement, trust, and even millions of dollars.
"“My email clickthrough rate went from 5% to 22.8% by injecting color psychology into my written messaging!”

"“My sales call close rate skyrocketed from 35% to 70% just by changing the color I wear!”


"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."


Introducing...
Color Language
Color Language
is a professional certification program that provides a research-driven foundation for understanding how color influences human emotion, cognition, and behavior.
Developed by Michelle Lewis using the Universal Color Psychology Standard
, this course offers a structured, strategic approach to applying color across branding, design, communication, leadership, and environmental psychology.
Participants will gain practical tools, scientific insight, and measurable methods for evaluating the impact of color - making this certification ideal for organizations and professionals who require clarity, consistency & evidence-based color decisions.


proven roadmap
You’ll follow a structured, step-by-step system that transforms complex color psychology into clear, repeatable methods you can apply immediately in any professional context.
BACKED BY SCIENCE
This course is built on the Universal Color Psychology Standard
, combining neuroscience, physiology, and cross-cultural research to give you a truly evidence-based understanding of how color influences human behavior.
PROFESSIONAL CERTIFICATION
Earn an industry-recognized Color Language
Certification that validates your expertise & shows clients, companies, & collaborators that you understand color on a strategic, scientific level.
self-paced
Learn at your own pace with 12 month access, so you can revisit lessons, refine your skills & master Color Language
on a schedule that fits your life & work.
here's what you'll learn
Everything you need to achieve your goal:
Module oNE
The Language Of Light
The Light Spectrum & Human Response
How different wavelengths trigger different biological responses - so you'll understand how the body physically responds (or doesn't) to color choices.
Outcome: You'll treat color choice strategically - knowing exactly how you want your target audience to feel.
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Module Two
How Color Builds Emotional & Cognitive Communication
Emotional & Mental responses to color choices in different contexts
Historical understanding of how color meanings shift throughout time as humans evolve - intensive on color forecasting
Outcome: You'll become skilled in color trends - both assessing & predicting them
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Module Three
The True Psychological Meanings Of Each Color
The 8 Primary Communication Colors - defined & explained
Tonal Color Families & creating color harmonies
Neutrals - what they mean & how people respond
Outcome: A deeper understanding of how people react to specific colors - including if they are tinted, shaded or toned - to create predictable outcomes
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Module Four
Color Fluency & Application
Color Communication - connecting color with the spoken & written word
Understanding color in multiple cultural contexts
Assessment: an exam to test your color fluency
Assignment: a practical exercise in color application which will be submitted for graduation
Certification: upon passing, a certification will be issued for use on resumes, websites, etc.
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How does this sound?
Your professional life after taking this course...
Scientific credibility. Commanding more respect in your field & producing work that consistently delivers measurable results.
Powerful impact. Every palette, product, campaign, or space you touch becomes more intentional & more aligned with human emotion.
Accurate predictions. Confidence, clarity & the ability to make color decisions that you can finally explain, defend & predict with absolute certainty.
Choosing colors that work the first time. Creating designs & environments that perform better, & never again guessing (or doubting) what a hue will communicate.
No more guessing. Only color that works.
Enter your bullet points here..
"This classification & emotional inventory lesson blew my mind! Talk about opening up my perspective on the meanings behind projects & tying them with specific color families!"

"Wow! I've realized how disconnected brands are with color messaging. Totally eye-opening! Now I see how powerful this is for me in my work!"


"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

Ready to BECOME FLUENT IN COLOR? Choose your PROGRAM plan:
Pay in Full
$297
Full Access to Color Language
Program for 12 months
Worksheets, Templates & Interactive Quizzes
Real-World Case Studies
Integration of Color Theory, Color Psychology & Color Language
Digital Completion Certificate
BONUS 60 Minute Call With Michelle
BONUS Mailed Completion Certificate
Enter your bullet points here..


3 payments of
$99
Full Access to Color Language
Program for 12 months
Worksheets, Templates & Interactive Quizzes
Real-World Case Studies
Integration of Color Theory, Color Psychology & Color Language
Digital Completion Certificate
Enter your bullet points here..



"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

And there's more
When you enroll, you'll also get these bonuses:
Bonus #1

Color Hex Codes
The only scientifically-backed color wheel with accurate positive emotions that utilizes both pink & magenta. You'll love it for easy reference!
Bonus #2

Color Emotion Wheel
Organized by color family, this robust list will give you harmonious hex codes for all 8 Primary Communication Colors. It's essentially the digital color easy button!
Bonus #3

BTS Workshop
See a color training I did for the brand Flower Knows Makeup - get a birds-eye view into what consumers resonated with & the most popular color palettes!

fast-action bonus
Our Infamous Color Marketing Cheat Sheet


Meet your INSTRUCTOR
Hi, I'm Michelle Lewis...
& creator of the Universal Color Psychology Standard
- the first framework to unify the physiological, psychological & cultural meaning of color into one clear system.

But it wasn't always this way...
& this Color Language
course because the world desperately needs a clear, evidence-based way to interpret color...one that restores confidence, removes guesswork & empowers people to use color intentionally rather than accidentally. No one should feel lost or uncertain about something as powerful & universal as color.Enroll now and gain the scientific fluency of color that instantly elevates your work, your credibility & your outcomes.
This is possible for you, too!
Your Path To Your Color Language
Certification

1. JOIN COLOR LANGUAGE
Take the first step toward clarity and confidence by joining the foundational program that finally teaches you what color truly means & how to use it with
precision.

2. Master the Universal Color Psychology Standard
Learn the research-backed framework that translates hue into emotion, behavior, trust & impact - so you can make strategic color decisions in any professional setting.

3. Apply Your Skills & Earn Your Certification
Put your knowledge into practice, complete your assessment, and receive your Color Language
Certification - empowering you to create work that is intentional, influential & undeniably effective.



Our money-back guarantee
Try our program risk-free for 30 days
If you have gone through all of your course work, submitted your certification assignment & still feel that the program was not right for you - we will refund you the cost of the program minus the processing fees.
On the fence?
Here's how to know if you're ready for your Color Certification:

This is for you if...
You want to understand color on a deeper, scientific & psychological level...not just aesthetically.
You’re tired of guessing & want a proven system for choosing colors that create measurable results.
You work in branding, marketing, design, leadership, education, wellness, or any field where color influences perception or behavior.
You want to elevate your expertise, credibility, & confidence with a certification that differentiates you from everyone else in your industry.
Enter your bullet points here..

This is not for you if...
You’re looking for a quick trend-based color guide instead of a research-backed, strategic system.
You want subjective, “pick what feels good” color advice rather than objective meaning and methodology.
You’re not interested in applying color intentionally to improve outcomes in your work or communication.
You prefer surface-level color theory & are not ready to explore the psychological, physiological & cultural depth of color.
Enter your bullet points here..

"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

"OMG if I could reach through my computer & hug you, I would! This is an absolute life-saver, brain-saver, actually!! Thank you, thank you, THANK YOU!!
"

"This course is amazing!! Thank you for making it available to us! I'm excited to start implementing it right away!"


"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

What will change in your work, your results & your confidence once you finally understand what every color truly communicates?
Everything...because once you speak Color Language
, every choice you make becomes intentional, influential, and impossible to ignore.


FAQ's...
It's your time to level-up your skillset in color...
Here's what's waiting for you:
The ability to decode exactly what every color communicates emotionally, cognitively & physiologically...so your work becomes intentional, precise & impossible to overlook.
A level of confidence & credibility that positions you above designers, marketers & consultants who only understand color theory - not the scientific meaning behind the choices they make.
A strategic skillset that instantly elevates your results: higher conversions, stronger brand trust, clearer communication & environments or experiences that feel aligned, compelling & human-centered.
Enter your bullet points here..

"I'm astounded by the uncanny accuracy. This course understood something I couldn't quite articulate as a designer & sparked so many lightbulb moments!"

"Even as a branding professional myself, I've never seen anyone present color psychology in such a consumable way. "


"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."

Ready to fool-proof your color choices?
We're waiting for you inside of color language
— join us now:
Color Language
A proven system for decoding color’s psychology, applying it in real-world contexts & measuring its effects.

Join now and get instant access to:
Full Access to Color Language
Program for 12 months
Worksheets, Templates & Interactive Quizzes
Real-World Case Studies
Integration of Color Theory, Color Psychology & Color Language
Digital Completion Certificate
BONUS 60 Minute Call With Michelle
BONUS Mailed Completion Certificate
Enter your bullet points here..
"Now, I am much more knowledgeable on when to use specific colors based on the action I want my audience to take. Thank you so much Michelle - I couldn't have done this without you!"

"I've learned so much from Michelle & color meanings. She is incredible. Now we're really attracting our ideal client just with some simple color pivots!"

questions?
Our team is here to support you every step of the way. Have questions? Email us at hello@colorinstitute.com.
All prices in USD

Learn how to determine your color personality
Build a personal color wheel backed in historical practice that will reflect your past, current & even future lifestyle
Discover your harmonious color family that most flatters your personality
Decide on your top 2 personal colors
Add to your order for just $47 $27!




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